Engagement, in this video we cover a bit about engaging your audience with the awesome topic you want to discuss. How to go about communicating with them as humans even though you’re really talking to a camera.
Why is this important? People are going to care more about what you have to say when they feel you’re talking to them, not simply overhearing you have a discussion with a room.
Things to consider:
Personality: You gotta be engaging and make people want to listen to your face.
Audio: Good audio quality keeps people from clicking away.
Lighting: Bad lighting makes it hard to focus and connect to the host. Consider an easy three point lighting shot.
Communicate: Make sure you keep the viewer in focus and communicate with them directly to camera.
Wait, you don’t want to spend the USD $1700 we did on LED lights? Consider a DIY lighting setup like this video explains. Remember, people are engaged with the personality and to get that engagement they must see you, hear you and then it’s up to you and your personality to do the rest!