Build Your Audience One Person at a Time
If you’re a struggling video caster or podcaster, you’re probably struggling to find an audience for your show, not struggling for new content. Content is easy to build if you’ve got a passion for your branding. However, audiences are not free and you’re asking them to take time out of their day to listen or [...]
Establish Relationships, Screw Traffic and Page Views
Let’s get something straight, you don’t have to be pulling in billions of page views to find great relationships with potential advertisers or products in your space. If you’re a podcaster or a videocaster you’re probably also running a blog or site for your show (or you should be!), but your site doesn’t need to [...]
How Often Should I Release A New Episode?
I’ve received a few e-mails lately asking about how I handle some of my shows release schedules. In short, how often should a podcaster or video podcaster create a new episode? Every situation may be different but there are some obvious trends I’ve seen over the last few years. Although a release schedule really depends [...]
Creativity, Quality and Passion
I’ve listened to a lot of different and unique podcasting techniques. Aside from the “big boys” in the industry with their 200,000+ downloads per episode and those that have been doing this in “real life” before the advent of podcasting, you’re making it all up as you go along. What puts your podcast on par [...]
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