Make Friends In Your Industry, You’ll Be Rewarded

Posted by By at 20 May, at 14 : 45 PM Print

Make Friends In Your Industry, You’ll Be Rewarded

common-man-ginger-rumSo many people are out to make a quick buck in the most “automated” way possible. These “get rich quick” or “get wealthy with little work” schemes may be great ways to build bank but what have you learned in the process? Have you learned any techniques to make yourself more approachable, a better sales person or established strong relationships with people?

Screw the get rich quick method, I think you’ll be more valuable making some friendly contacts in the industry of your choice. Recently, I watched a video on how you can make money on twitter in a “fully automated” fashion selling who knows what to who knows who for whatever cost — really? There is no passion or challenge, it’s all about finding something exploitable and selling it to anyone your automated bots can find.

I’m not really jealous of the technique that “anyone can do” (so could I, right?) but I am blown away by those that will try the techniques. Most will fail and come out of the experience unchanged and lighter in pocket. The only person getting rich quick is the one taking your money to sell you the techniques that they say they’ve learned. Here is an idea, find an industry you’re passionate about and see if you can find a way to make your own techniques and money making systems.

Here is my modest little technique that seems to work okay: establish relationships with people in your industry. You’re no doubt smaller than most of them so you’re going to have to be ready to give some of your services away for free in order to show them you’re serious. In my video podcasting studio, I’ll record an episode of Common Man Cocktails with a product that I’ve been given (if it works as advertised) and give them free exposure to my viewers.

Why wouldn’t I take the aggressive route and ask them to pay me for the exposure? Because I’d like them to see the results of what I can do, show off my techniques and give them a taste for how successful their product can be in my own brand. No doubt I’ll ask them to sponsor an episode in the future, but what trust have I built if I started by asking for money up front? What trust have I built with my viewers if they find out I’m only pitching an item because they paid me to do so?

As the little guy, you’re going to have to admit to yourself that you’re a nobody with no influence outside of your own audience. You’re building your audience and your brand but you’re going to want others to help you along the way; those friends you establish will come back to reward you later.

Perhaps you show off a product on your audio/video show and send it off to the makers of the product. They may give you a nod and a big ol’ “thank you” or they might enjoy the work you did and spread your video to their friends in the industry along with their own customers. That free exposure you gave them can come back to you ten fold with new viewership and exposure.

Who knows, a few months later that new friendly brand may ask to work together no future partnerships. What’s the risk? Nothing but a bit of work on your side, for free, in hopes of establishing stronger relationships. Give it a try.

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